BizTravel Forum was set up in 2003 by intuition of the President of the Uvet Group, Luca Patanè, at the time President of Uvet American Express Corporate Travel.
What was missing from the business travel sector was an occasion for meeting, reflecting and debating and something that would create a culture and become a valid benchmark for companies and market operators.
And so the long adventure of BizTravel Forum began – and not by chance at the SMAU fair – a now recurring event that over the years has adapted to the continual developments in the sector, anticipating the trends and providing interesting reading keys on the business travel scenario in Italy.
Over the years BizTravel Forum has become the catalysing event of the Italian Business Travel Community, the sector rendezvous that every year opens the doors to the major companies on the Italian market and the most well-known operators in the Mobility, Events and Tourism sectors with a unique goal: meeting, comparing notes, learning about and discussing the latest travel management issues: from globalisation and economic crisis to disintermediation; from travel management process rationalisation to new mobility technologies and services; from travel tax regulations to self-booking tools or the new purchasing behaviour of business travellers, to mention only a few.
The heart of BizTravel Forum is the rich content with more than 20 meetings packed into two days with Forums, Seminars, Workshops, Roundtables and BizArena – initiatives that see the participation of international experts and authoritative professionals of the sector as well as managers of major companies or multinationals.
Every year also sector journalists, financial newspapers and Uvet Network travel agents or independent agencies participate in the event.
The chief attraction is the traditional opening forum, which, strong in its intense and stimulating talk show, tracks the market trends, provides a complete overview of the emerging trends in corporate travel and announces the future challenges.
More than 1300 participants and over 70 sector operators are present at BizTravel Forum, among which Sponsors, Media Partners and Exhibitors; numerous, attentive and qualified participation. A big turnout, but also a wealth of content and qualified speakers: these are the winning cards of the event.
Thanks to BizTravel Forum a new way of conceiving business travel has come into the world, an event that has also re-invented itself in format changing from a simple show/convention to a benchmark event of the business travel community, capable of giving back visibility to the world of business travel, creating enterprise culture and de facto contributing to the growth process of the entire sector.
The 13th edition of BizTravel Forum will take place in Milan on the 1st and 2nd of December 2015 at Fiera Milano City Mi.Co, via Gattamelata 5, Gate 14, Milan.
Sebastiano Barisoni – Assistant Director of Radio 24 and Il Sole 24 ore
Valerio De Molli – Managing Partner of The European House – Ambrosetti, Piero Galli – General Manager of Expo 2015 Event Management Division, Luca Patanè – President of the Uvet Group and Confturismo-Confcommercio, Stefano Venturi – President American Chamber of Commerce in Italy
Expo 2015, the hot topic, opens the doors to BizTravel Forum 2014. The opening forum will analyse the economic impact Expo 2015 will have on Milan, Lombardy and Italy. The forum will also present the research conducted by The European House – Ambrosetti on “Economic Scenarios and Uvet Travel Index” showing the forecasts on the economic trend in Italy for 2015 and trade with the BRICS and other major countries. *Simultaneous translation into English will be provided
Roberto Porto – Head of Global Sales TKT
Gian Piero Barra – Human Resources Director of Ferrero, Vittorio Guerrini – Fleet Management & Travel Manager of Fastweb, Marco Mora – Safety Health Environment & Facilities Director of AstraZeneca Italia, Orietta Vonella – Sourcing Manager of Siemens
The roundtable dedicated to global mobility management issues
Ugo Arrigo – Bicocca University of Milan, Francesco Sottosanti – Director of Federviaggio
Bicocca University of Milan will present the third edition of the first-level university Master’s degree in Tourism Sales Management in collaboration with the Uvet Group, Federviaggio and Federalberghi. A study course aimed at training professionals in the Sales & Account sector of tourism companies was developed based on the needs expressed by these companies. During the meeting, the thematic areas of the Master’s degree will be presented, among which Economy, Management and Tourism Sales Management. The mission of the Master’s degree is to train professional figures to cover positions as Tourism Sales Manager, who will not only know how to best use the conventional marketing tools, but also be masters in the use of contemporary tools strongly related to the Web and social communication. As testimony to the great success the Master’s degree has had and continues to have, students will be interviewed on their training and their current experience doing stages in sector companies.
It will be a lively discussion between the tour operator partners of the Clubviaggi Network, who will present the travel agencies with an overview on the services provided in full compliance with the quality standards. The workshop is reserved for travel agents and sector operators.
Walter Andreazza – Project Leader Confartigianato for Expo 2015, Laura Garbarino – CEO Uevents, Silvia Tracchi – Marketing Manager Expo 2015
Silvio Barbetta – Sales Director of Made in Uvet, Enzo Carella – CEO of ITN Travel Network
Italy & You is a new reality in the tourism sector where the excellence of the distributive, hotelier and tour operating sectors but also the technological, transport, training, insurance and communication areas have joined forces to provide the international market with high-quality and customised products and services. Italy & You is made up of more than 100 companies in the tourism sector and is present in 19 Italian regions. The mission of Italy & You is to create an associative network that provides an opportunity of visibility and business, especially abroad, thanks to the strength only the network can give. The seminar will also allow more close-up knowledge of the aims of Italy & You and its strong correlation with Expo 2015. The expected tourist flow will in fact be a unique opportunity to promote our country and increase its competitiveness. The cornerstones of Italy & You will also be illustrated: the online platform dedicated to incoming tourism, participation in the most important fairs, institution of a common and networking offer and support of the communication and promotion activity. The roundtable is reserved for travel agents and sector operators.
Alberto Corti – Tourism Sector Manager of Confcommercio
Edoardo Alzetta – Expo 2015 Ticketing Manager, Mauro Parolini – Regional Councillor for the Tourism Trade and Services Sector, Paolo Rossi – President of Federalberghi Lombardy, Lino Stoppani – President of Fipe
The aim of the roundtable is to show the benefits and business opportunities for tourism operators during Expo 2015.
Massimo Di Pasquale – Head of National Sales & Account Manager, Uvet American Express
Massimo Bergonzi – Global Procurement Director Bracco, Antonio Ceschia – General Services Office Manager, Laura Lovato – Procurement Manager Publicis, Ljiljana Stulic – Conutry Travel Manager & Senior Buyer-SKF Industries
Oliviero Baccelli – VP Certet – Bocconi University
Vittorino Capobianco – Business Innovation Manager SEA, Paolo Locatelli – Sales Manager of Trenitalia, Davide Mandaresu – Sales Manager Italy for Alitalia, Burak Ozel – Sales Manager Italy for AF-KLM
Oscar Giannino – Journalist
Piero Galli – General Manager of Expo 2015 Event Management Division, Enrico Gasperini – Founder and President of Digital Magics, Luca Patanè – President of the Uvet Group and Confturismo-Confcommercio, Damiano Sabatino – Vice President of Western Europe Travelport, Fabrizio Sala – Undersecretary at EXPO 2015 of Lombardia Region
EXPO 2015, incoming tourism and Brand Italy in the digital economy. The aim of the forum is to provide a digital reading key on the topic of incoming tourism related to Expo. To strengthen Brand Italy in the digital economy, the Uvet Group will present a preview of Tripitaly, the new innovative digital platform designed for incoming tourism to Italy; take-off is planned for January 2015 on the Web and mobile devices.
Enzo Birondi – Last Minute Tour President, Fabio Candiani – Sales Manager of Clubviaggi, Enzo Carella – CEO Uvet ITN Travel Network
The open forum of the ITN Travel Co. travel agencies explores the role of travel agencies in the digital age. The open forum is reserved for travel agents and sector operators.
Enrico Pagliarini – Journalist for Radio 24
Lorenzo Baroni – CEO of Tripitaly, Nicoletta Marangoni – Strategic Planning Manager of TNS, Layla Pavone – Venture Partner at Digital Magics
The preview of Tripitaly will be presented, the first open portal for foreign incoming tourism to Italy launched by Uvet in collaboration with Confturismo and Digital Magics. The platform will be the reference hub for incoming tourism and will contain and integrate information, suggestions, services and numerous sales proposals to offer tourists arriving from abroad, a unique point of reference that will allow planning and buying a complete custom holiday package in an easy and fast way.
Margherita Franchetti – Event Report Director
Laura Garbarino – CEO Uevents, Davide Mazzucchelli – Executive Director Event Uevents, Claudio Santucci – Creative Director and Partner GiòForma, Daniele Parazzoli – OnlyAdministrator Event Management
Marco Valsecchi – Journalist and Director of Expo 2015 Contact
Alvise Biffi – President of Assolombarda Small and Medium-sized Enterprises, Alvise De Sanctis – Communication Manager of Expo in the City, Luigi Gioni – CEO of Plannify, Vincenzo Spera – President of Assomusica
Italian the startup, Italian the investors. Plannify, the event search engine, aims at internationalisation and development of mobile and social technologies with the support of the incubator Digital Magics, it too Italian. The seminar dedicated to Plannify will show the characteristics of this extraordinary search engine that gathers almost 300 thousand Italian and foreign events and which in just a few months has become popular with over 15 thousand users. These numbers have convinced investors and partners to make it the spearhead for Expo 2015, which 20 million visitors are expected to attend. All the scheduled events are divided by type and geographical site. The Plannify search engine database offers registered users the possibility of planning all sorts of weekends and evenings, commenting on and announcing concerts, events, movies, theatre shows and more.
Olimpia Ponno – President of MPI Italia Chapter
Simone Crolla – Director of Italian Relationship USA Pavilion 2015, Virgilio Dal Buono – Vice President of Uvet Inc., Giovanna Lucherini – Incoming President of MPI Italia
The American pavilion will present its project: American Food 2.0: Sustainable, Innovative, Healthful, Entrepreneurial and Delicious”. Diversity and responsibility are the pillars on which the presence of the USA at Expo Milan 2015 will rest . Pillars that will be enhanced both in technological equipment of the pavilion and through events, conventions and meetings that will animate the exhibition space. The roundtable will also look into the business opportunities the Italian market can catch during the Universal Expo.
Damiano De Crescenzo – General Manager of Planetaria Hotels and Expo 2015 Group Coordinator of Manageritalia Milan
Silvio Barbetta – CEO of Made in Uvet, Luigi Catalucci – President of Manageritalia Milan, Giovanni Sacripante – Expo 2015 Business Development Director
There are many business opportunities arising from the estimated 20 million visitors that will be coming to Expo 2015 and it is difficult to establish which of them to grab and how. Among the questions to be asked are: How to enhance your company? What services to offer? How will the sales strategies change? How are companies preparing for Expo 2015? What part of corporate investments will go to this event of worldwide reach? What are the advantages and what challenges will the companies face in organising their events and developing marketing and communication plans before, during and after Expo? How much could the turnout of such a huge number of visitors interfere with daily operations and/or condition business planning and budgeting? It is the only train of the century with this potential that passes through Milan and it will be of fundamental importance to take and not miss it. The answers to these questions should emerge from the discussions between the managers and thanks to the contribution of the speakers and participants.
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